
RESULTS
WOIS set out to help experts turn their knowledge into content and reach. The product delivered — here is what it achieved.
$2.1M pre-seed raised
WOIS (now Pickmybrain) closed a $2.1M pre-seed round at an $80M valuation, backed by angels including Garri Zmudze — early investor in Insilico Medicine — and Raison.app. The round was covered by TheNextWeb.
10,000+ users, 1,000+ experts
The platform grew past 10,000 users, with over 1,000 verified experts sharing their voice — including Paul Pogba, Bozoma Saint John, and Peter Vesterbacka.
#2 Product of the Day on Product Hunt
Two successful Product Hunt launches earned #2 Product of the Day and #3 Product of the Week, with a 4.9/5 community rating.
From proof of concept to a funded company
We shipped a working proof of concept in two months and an MVP within a year, then kept shipping through v2.0 — WOIS Studio, monetization, and AI dubbing in 20+ languages.

Product
WOIS is a complete solution for easy social media content creation. Users can quickly make AI-powered videos from short conversations, with automatic captioning and voice dubbing. Whether sharing insights, connecting globally, or building a personal brand, WOIS handles it all.
Simple Video Recording
Recording polished videos is simple with WOIS. Users can structure their responses, use a teleprompter, and record anytime. The platform turns raw footage into professional content with thumbnails, social media copy, and captions.
AI-Powered Features
WOIS uses advanced AI to improve content creation. It handles real-time editing, captioning, and dubbing, ensuring high-quality and engaging videos. AI personalization keeps the user’s unique voice consistent across languages and regions.
Global Reach
WOIS supports over 20 languages and uses advanced dubbing to keep the user’s voice authentic worldwide. This helps overcome language barriers and connects with a global audience.
Social Platform
WOIS is more than a tool; it’s a social platform. Users can share videos, connect with others, and build a community. Personalized web pages help users control their narrative and showcase their expertise.
Personal Branding
With WOIS, users can build their personal brand, engage with others, and gain recognition. Personalized pages make it easy to create a community and make a lasting impact.
Digital Twin (Coming Soon)
The upcoming Digital Twin feature will let users create a digital version of themselves for even more personalized content creation. This digital replica will interact and engage with audiences 24/7.



Development
The development process included the following key steps
Proof of Concept
In just two months, we delivered a proof of concept for WOIS. This initial phase was quick and cost-effective, showcasing the project's feasibility with core features. The client approved this stage, and it was a turning point: they began assembling a dedicated team and introduced a new design. We identified that the previous video format, bubbles, wasn't ideal, so we switched to a vertical format to better meet user needs.
MVP
Building on the proof of concept, we spent a year developing a Minimum Viable Product (MVP). This phase focused on ensuring stability and high quality, setting a strong foundation for future improvements. The MVP allowed us to refine features, validate functionality, and prepare for broader implementation.
Version 1.0
With the MVP complete, our team was engaged to further refine and expand WOIS, pushing it closer to its full potential. We worked on enhancing the platform's capabilities and optimizing its performance to meet user expectations and industry standards.
Version 2.0
Our latest updates have made WOIS even better. We’ve added the new WOIS Studio with advanced tools. Users can now earn money from their content with our monetization options. Finding content is easier with improved search functionality. Personalized websites let users showcase all their videos in one place. We’ve added support for over 20 languages, with new animations and teasers. Plus, we’re working on making the onboarding process even smoother. Each step in our development process has added layers of value, ensuring that WOIS continues to evolve and deliver a top-notch experience for users.

Tech Stack
iOS Development
Swift / Xcode
Android Development
Kotlin / Android Studio
Web Development
Node.js / Express.js
Infrastructure
Scalable multi-region AWS deployment with auto-scaling, plus MongoDB — designed to keep the platform fast and reliable across regions.
AI Pipeline
Real-time editing, captioning, and voice dubbing in 20+ languages, keeping each creator's authentic voice while opening their content to a global audience.
WOIS became a business, not just an app. The platform we built — from a two-month proof of concept through v2.0 with WOIS Studio and monetization — carried the company to a $2.1M pre-seed round, 10,000+ users, and a community of 1,000+ world-class experts. Now operating as Pickmybrain, it runs on the same scalable multi-region AWS architecture we designed from day one. The latest version is available on the App Store and Google Play.
WOIS grew from a two-month proof of concept into a funded company: a $2.1M pre-seed at an $80M valuation, 10,000+ users, and 1,000+ experts — including Paul Pogba and Bozoma Saint John — creating AI-powered video content. We built and scaled the product across iOS, Android, and web, from the first prototype to today's Pickmybrain.
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