
RESULTS
Hygear set out to make home training smart. The market answered.
Launched with Reebok
The launch was backed by Reebok and covered by Forbes — instant credibility for a hardware startup entering a crowded fitness market.
325%-funded Kickstarter
The Kickstarter campaign raised $97,448 from 861 backers — 325% of its goal — with another $120,000 in pre-orders within the first month.
On shelves in North America
HYGEAR reached retail through Best Buy Canada and Amazon, taking the product from crowdfunding to mainstream distribution.
Built blind, shipped working
We engineered the entire BLE integration without physical access to the devices — coding from Bluetooth documentation, with remote test cycles against real hardware in Israel.

Product
We’ve created a groundbreaking app that integrates with Hyfit Gear, delivering essential fitness stats like reps, force, speed, and calories burned. It’s designed to push users to their limits and improve their performance.
Effortless Sync
Users can easily connect to Hygear equipment via Bluetooth and get a complete workout with just a bit of space and a secure anchor.
Personalized Training
The app, combined with built-in sensors, offers real-time feedback and tailored workouts, adapting to individual needs.
Gamified Motivation
Features include goal setting, progress tracking, badges, and rewards to keep users engaged and motivated.
Group Workouts
Users can sync two pairs of Hygear equipment for real-time group sessions, whether they are geographically together or apart.
Community & Content
The app provides built-in personalized programs that encourage user`s motivation through community competition, progress tracking, and achievements.



Development
Our development journey for the Hyfit app was a unique challenge. We embarked on this project without access to the physical devices, relying solely on Bluetooth documentation and rigorous remote testing.
Remote Development
We crafted the Bluetooth integration entirely through detailed documentation, coding the app without ever touching the actual hardware.
Collaborative Testing
Our code was sent to Israel, where it was tested on the actual Hygear devices. We received real-time feedback on functionality and made necessary adjustments and improvements based on this remote testing.
Security Constraints
Due to strict security protocols, we couldn't access the physical devices ourselves. This meant we had to innovate within these constraints, ensuring our work was accurate and secure.
Iterative Refinement
With each round of feedback, we refined and optimized the app, overcoming the challenge of developing without direct hardware access.

HYFIT turned smart resistance gear into a personal trainer in your pocket. The product launched with Reebok as partner, crowdfunded 325% of its Kickstarter goal ($97K from 861 backers, plus $120K in first-month pre-orders), and reached retail shelves at Best Buy Canada and Amazon — powered by an app we engineered without ever touching the hardware.
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Launch. Grow. Succeed.

